‘Driving the growth of your business through Executive Relationships’


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The Unicorn Group


Formed in 2002, The Unicorn Group assists small to medium-size businesses, technology startups, government contractors and Fortune 500’s. We assist those looking to market their disruptive product or service to key decision-makers. Over the years, we’ve expanded our team of trusted advisors, which has allowed us to provide additional services. These services include Executive Relationship Marketing, Business Advisory, Strategic Consulting and Funding Readiness.

At The Unicorn Group, we formulate business strategies and drive the implementation to achieve results. We have helped dozens of entrepreneurs scale their businesses. As our reputation grew, we attracted traditional blue-chip small to medium size businesses. They wanted a consulting firm that could get them in front of Fortune 1000 decision-makers. In addition, they requested support in the areas of coaching to raise much needed institutional capital. We pride ourselves on delivering the “secret sauce” for over 130 successful clients. We have continued to grow by word of mouth. Our clients look to us as their ‘trusted business advisors’ on a range of business development challenges.



Success Stories

Corporate Win

A Fortune 500 media and entertainment company retained The Unicorn Group to lead an effort to win a multi-year $200 million contract. They successfully beat a high performing incumbent to achieve the goal while working with all executives, key stakeholders, and influencers.

Small Business Win

A blue-chip professional services small business asked The Unicorn Group to take the lead in the business development strategy and implementation. This resulted in the successful win of a contract with the world’s largest automaker.

Successful Client Exit

A $48 million government contractor retained The Unicorn Group to assist in building the business development pipeline and sourcing potential acquisition targets with disruptive technologies to position the company for a potential exit. The client was ultimately acquired.

Get your White Paper on ERM

Imagine what your company’s revenue would look like if we arranged 10-15 meetings in 90 days, with C-Suite executives that we know personally.

Frequently Asked Questions

What types of companies will you work with?

Technology startups, Small & Medium Businesses, Government Contractors, Fortune 500

Which verticals or industries do you have executive relationships?

Manufacturing, Financial Services, Higher Education, Media & Entertainment, Pharmaceutical, Healthcare, Technology, Real Estate, Consumer Packaged Goods, Government

How do you charge for your services?

We are a retainer-based consulting firm. Most of our business development services are initiated under a 90-day pilot. After the pilot client can decide to continue with the engagement based on meeting or exceeding predetermined key performance metrics. We do also offer a 2-day rate for select services.

Are you willing to sign an NDA (Non-Disclosure Agreements)?

Due to the number of companies that we attract and vet on a regular basis, we have been advised by counsel not to sign NDA’s during the prospecting phase of engaging our services. Once we enter into a formal agreement to provide services, The Unicorn Group is willing to sign an NDA to provide you with the reassurance of confidentiality. 

Who owns the rights to any materials and information after a project is completed?

You own any and all materials that are created or accumulated during the term of engagement.

Client Testimonials

“Positioning our patented technology solution to senior law enforcement officials and first responders takes a certain skill. They were there every step of the way and delivered results. They even got us a write up in The Boston Globe newspaper! They’re the best.” 


Former CO-Founder & CEO, C-Media Corp

“Over the past four years, I’ve successfully used Unicorn on a number of my businesses. When it comes to pipeline development, or engaging with a customer throughout the entire sales process, Unicorn is as good as it gets. The executive-level contacts that were made and the quality leads that were generated due to Unicorn’s diligence were remarkable. I highly recommend them and would use them again in a heartbeat.”  


CEO, Speros Ventures, LLC

“You have a great blend of tenacity, creativity, sophistication, professionalism, and skill. I am so glad that you are on our team; I know you are busy with other clients, but you always seem to be focused on getting the deal done for the Mount Jezreel CDC Project. Were it not for your reasoned intelligent curiosity, we probably would be a long way from completing this transaction..”  


Chairman, Mount Jezreel Community Development Corp

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11810 Grand Park Avenue, Suite 500, North Bethesda, MD 20852

Executive Relationship Marketing: The ‘Secret Sauce’ for any successful early-stage company

 Imagine what your company’s revenue would look like if you could arrange 10-15 meetings in 90 days with top C-Suite executives. This White Paper goes into depth on this sophisticated process.

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